Built between 1905 and 1906 by architect Alfredo Campanini as a "fashion house" for engineer Davide Bernasconi, founder of Tessiture Seriche in Cernobbio. The decorations outside the villa in Art Nouveau style – which reflect the life cycle of the silkworm – are true works of art. But the real surprise is found inside its rooms. A house that speaks and recounts the innovation of weaving through art and contemporary interpretations, while the past returns to explain the crucial passages of the entrepreneurial history of the town on Lake Como and its longstanding relationship with silk.

During ApritiModa 2024, it will be possible to attend (reservation required) one of these meetings: 

Saturday, October 19 at 5 p.m.

Tea with the author

Eleonora D'Errico presents the book “The Woman Who Hated Corsets” (Rizzoli, 2024)
The story of Rosa Genoni, the woman who revolutionized fashion and invented Made in Italy

Sunday, October 20 at 11 a.m.

Meeting with Fulvio Alvisi, designer and lecturer

Liberty. A timeless style

From Tessiture Seriche Bernasconi to the catwalks of today's fashion weeks. An account of how the Villa is the work of in an artistic movement that continues to influence fashion

Sunday, October 20 at 4 p.m.

Meeting with the author
Roberta Redaelli presents the essay “Italy & Fashion” (Koinè Nuove Edizioni, 2024) with Francina Chiara and Fulvio Alvisi

Creativity, beauty and sustainability. Analysis and interviews with the protagonists of the textile/fashion supply chain highlighting new aspects such as “consumerists,” the ethical co-responsibility of those who produce and those who consume, and the repositioning of key fashion concepts such as luxury.