The history of the Group begins in 1877 with Pietro Barilla's bakery in via Vittorio Emanuele in Parma. From the great-grandfather to the brothers Guido, Luca and Paolo who today lead one of the most famous Italian companies in the world. There is no Italian who has not tasted a Barilla product. In its DNA the promotion of a healthy and joyful diet, inspired by the Mediterranean diet and the Italian lifestyle. A research that is found in all the Group's brands: Barilla, Mulino Bianco, Pan di Stelle, Gran Cereale, Harrys, Pavesi, Wasa, Filiz, Yemina, Misko, Voiello, Academia Barilla, First, Catelli, Lancia, Splendor, Pasta Evangelists and Back To Nature. The aim of 147 years ago was to make good food, an objective that is found in the way of doing business of the company which has more than 8,700 people. Selected ingredients from responsible supply chains, value for raw materials and care in communication to convey the pleasure of Made in Italy taste. A journey collected since 1987 through the Historical Archive which contains and preserves the entire life of the company, a living testimony to the evolution of a family business in Italy and around the world. From postcards to recipe books, leaflets, films, special projects and commercials that have made history, such as the one filmed under the direction of Piero Gherardi, between 1966 and 1967 with Mina as the protagonist.