Discover where Italian savoir-faire comes to life

Thank you all!

Thanks to all of you who have made ApritiModa an awaited event, a parenthesis of joy, an immersion in skill and beauty.

We are happy to have lived up to expectations: in the first few hours of opening reservations, our site was visited by 450,000 users.

We have an impressive press review. The places open to visitors were almost 90 percent full. But above all, there was an atmosphere in the open spaces that we would like throughout the country: enthusiasm, passion and kindness.

ApritiModa has managed to do what we imagined: shorten the distances between the general public and the greatness of Italian fashion. Which - if it lives only in sanctuaries reserved for VIPs - remains distant, and even unpleasant. And it managed to make people understand the value of the work of the people behind the greatness of Made in Italy.

See you on 25 and 26 October 2025!

APRITIMODA IS…

A journey through the beauty and creative genius of Made in Italy. It's the only opportunity that allows the public to visit the places where the creations that the world envies us are born. On Saturday 21 and Sunday 22 October 2023, ApritiModa will once again open one hundred doors, from the north to the south of the country: ateliers, workshops, manufacturers, factories…

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SATURDAY 19 AND SUNDAY 20 OCTOBER 2024

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1

Click on the LOGIN button and enter your email, the system will send you a link with an OTP (One Time Password). By entering the OTP you can start booking your events.

2

From the dashboard, return to the site by clicking on the APRITIMODA logo and browse the events that you find the most interesting.

3

Book for you and your friends by selecting the time slot that interests you the most or that is available at the moment.

4

On your dashboard you can see and edit the list of your booked events.

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A man who works with his hands is a labourer. A man who works with his hands and his head is a craftsman. A man who works with his hands, his head, and his heart is an artist.

San Francesco D’Assisi

APRITIMODA IS BACK

Dear friends,

the sixth edition of ApritiModa has just closed its doors and the first thing I want to do is send you my thanks immediately.

It was a big success. Many people were able to touch the reality of Made in Italy; newspapers, television and social media have reported everywhere about you; we have taken this journey through beauty to the heart of Europe, to the European Parliament and to our embassy in Bruxelles. ApritiModa has become what we dreamed of: a system event which exalts, in the differences, the greatness of our know-how.

This was possible thanks to you: to the public, who filled all the spaces available; to the one hundred companies that believed in the project and agreed to welcome visitors; to the sponsors who have allowed us to offer two days of marvelous discoveries capable of filling the heart with pride.

LE STORIE E I PROTAGONISTI

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Il podcast

Research, passion, dedication, craftsmanship, ingenuity: this is Italian know-how. Here begins the journey among the excellences of the territory, to discover together some of the realities that will open their doors to the public the seventh edition of "ApritiModa".

“ApritiModa - Il podcast” is a series conceived and produced by Dr Podcast Audio Factory LTD.