Luciano Bonino's business began in the early 1970s by combining his collections with the heritage of traditional Sardinian clothing. When it was not yet “fashionable” to cite pleats and trimmings, loom fabrics and garish, iridescent colors of Sardinian women's costumes, the Cagliari designer dressed his clients in skirts, shirts and shrugs that declared, in their cuts and details, their belonging to tradition. His haute couture models include Valentino and Karl Lagerfeld, but Luciano Bonino's creative flair combines tribal influences, romanticism and Sardinian soul in all his creations. Like when, every May 1, the balconies of his 18th-century atelier house are a stop for Sant'Efisio, honored with corbules of ramadura (a woven basket) of roses and mint.